Martin Bargetto was born and raised on the family winery property in Soquel, CA. He began working at the winery at age six, taking on a variety of roles from cellar work to lab testing, construction, and bottling.
After graduating college, Martin managed a Sacramento wine shop for two years, gaining valuable industry experience. He returned to the family winery in 1982 to assist with harvest and, following his father’s passing, became general manager in 1983. While working full-time, Martin earned an MBA from the University of San Francisco in 1989. He then became marketing director, helping build a national distribution network for the winery. In 2003, he was named president while continuing to oversee marketing. Today, Martin remains active at Bargetto Winery, focusing on the CHAUCER’S brand.